Volvo Autonomous Drive
Development of an understandable, trustworthy and elegant interface and experience for the first generation of Volvo autonomous cars.
my tasks
*Introduce iterative research and design process to deliver meaningful solutions faster.
*Improve collaboration within the team and with stakeholders.
position: Senior Designer
role: UX and Team Lead
team: 5 people
stakeholders: 10+
time: 10 months
Project and personal intro
When I joined the project, the concept was in a shape which needed several improvements. We lacked a bigger goal and detailed plan on how to achieve it. Several grounding activities were performed to establish design intent and design drivers and choose focus areas of the user journey. It helped the team to start operating in an iterative manner. Within several loops of design, implement, test, and analyse we brought to life a well-grounded and desirable product to accompany and guide our customers in their autonomous journey.
User journey with focus areas
Design Intent and Design Drivers
A precisely choreographed experience where every piece of the journey is crafted towards a defined goal.
DRIVERS: Guiding / Clear / Motivating / Smart / Intuitive / Easy to understand / Easy to use / Pleasurable / Calm
ANTI-DRIVERS: Stressful / Patronising / Overwhelming / Nervous / Fragile / Pushy / Ambiguous
The final product
Safe, guiding and elegant interface for the autonomous drive.
Head of User Experience at Volvo introduces the new Volvo interface with Assisted Drive being a prominent part of the full experience.
We achieved the autonomous drive interface design to be an intriguing new element and at the same time an integrated part of the assisted drive journey. The design was thoroughly tested to first provide usability in a form of an understandability and guidance. For us it was also very important to bring a little bit of magic. With a beautifully crafted visual and sound interface we achieved all we wanted and more.
This was the most satisfactory project in my career!
Do you wan to know more?
Don’t hesitate to contact me for more details on the iterations and chit chat about super fun design project which included visual, sound and haptics.
A summary of my responsibilities
